Rico Lins and about 100 renowned designers were invited to participate in the book No Words Posters Armando Milani, among them Milton Glaser, Stefan Sagmaister, Alain le Quernec, Uwe Loesh, Niklaus Troxler and Isidro Ferrer.

There are posters where there is no shadow of doubt, regardless of verbal messages. For more sophisticated and ambiguous that the image articulation can be — and the mastery of graphic language — inks, shapes and colors take possession of the generous paper surface that receives them, leaving a definitive, irreversible mark.

Always impressed me the ability that the poster has to work with so many issues in synthetic and personal ways, where the artist’s style is not felt as a trap but as something that frees . This reflection confronts us with what I consider one of the main challenges and consequently creative stimuli: the balance between freedom and limits.

I think it is that friction that generates the great energy of the poster and what makes it so universal: to show that with a few notes one can make a symphony.

Rico Lins